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Client
SAM Croissants
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Photography
Afonso Castella
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Job
Branding and communication
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Sam Croissants is a "croissanterie" with a new concept, based in Lisbon, Portugal.
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With a wide variety of ingredients you can personalize your own croissant. From chicken to meat, with lettuce, mushrooms or tomatoes, or just simply butter or cheese and ham, you can eat croissants for breakfast, lunch, snack or dinner.
These are just a sample of the endless combinations you can choose.
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The organic shape of the logo is inspired in flour, (as the main ingredient of the croissant), which make it simple and playful.
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The main color is based on the tones of the croissants and the green gives a cozy touch.
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